Signal Boost: Put A Pegasus In Your Tank · 1:56am Dec 15th, 2021
Marketing.
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This has little to do with today’s story; no ponies were put on Coneys.
AlwaysDressesInStyle is at it again, blending Mustangs and mustangs in another entry to the Not-A-Contest:
For those of you who didn’t read the blog post (or aren’t even aware of the story yet), I attempted to provide the coverart with a wholly-unnecessary amount of pictures, figuring he could pick one he liked out of them all. Turns out the lighting was wrong, but we got a great gif out of it, so there’s that.
I blame the sun for being in the wrong place.
Anyway, back on topic. Exxon’s slogan used to be (and maybe still is) Put a Tiger in your Tank (not literally), and Mobil has a pegasus for a logo and the two companies are the same company. While on a corporate level they might not endorse a pegasus attracting and directing traffic, individual franchise owners have a fair bit of leeway when it comes to advertising. And I think it’s fair to say anyone who’s here reading this would absolutely pull into a gas station that had an actual pegasus advertising it.
In fact, I think that certain companies might benefit from a spokespony or two, and in a pony on Earth scenario, a pony could actually make a fair number of bits advertising and endorsing stuff. Possibly even a plain sort of pony without any major fame back in Equestria.
And there’s something to be said about that kind of job. In today’s society (in the US, at least), a lot of those jobs have fell by the wayside, but back in Ye Olde Times, having someone to attract people to your shop was a way to get business. A hype-man . . . or hype-mare.
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Anybody want a unicorn frappe all of a sudden?
I also think that ponies love meeting new people, and this is a way to do it . . . so really, everybody wins.
Well, so long as you don’t try to literally put the pegasus in your tank.
That’s where tigers go.
Pony falls into a chili dog cart and you have to lick them all clean? Sounds like some tasty fun.
The Army has something similar: Skank on a Tank
I remember a gas station chain when I was a kid with the same(or a similar?) slogan. They even handed out little tiger tails you could hook over the gascap so they'd hang out when the flap was closed. I remember seeing them handed out all the time but never actually saw one on a car. So not sure how effective the campaign was.
Put a tiger in my tank? Done.
cdn.weasyl.com/static/media/2f/c3/b3/2fc3b309adfdf1a5971667cf0ad828e72585b589c7f24ed69d16303bd88ba70d.png
Thank you for the signal boost!
I appreciate your efforts nonetheless! Thank you! The pics for the other pending story, however, are perfect. Expect that one soon! As for the GIF:
camo.fimfiction.net/VhHUZhiMPWW8qIclaiKm9WnZKmaKqQkqaTshBs-mWys?url=https%3A%2F%2Fimages-wixmp-ed30a86b8c4ca887773594c2.wixmp.com%2Ff%2F2908cd95-ef02-41e7-a303-eeeb79bd81af%2Fdewa56t-7ba8606d-6964-4d0f-86cd-1a85b4e819d4.gif%3Ftoken%3DeyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzdWIiOiJ1cm46YXBwOjdlMGQxODg5ODIyNjQzNzNhNWYwZDQxNWVhMGQyNmUwIiwiaXNzIjoidXJuOmFwcDo3ZTBkMTg4OTgyMjY0MzczYTVmMGQ0MTVlYTBkMjZlMCIsIm9iaiI6W1t7InBhdGgiOiJcL2ZcLzI5MDhjZDk1LWVmMDItNDFlNy1hMzAzLWVlZWI3OWJkODFhZlwvZGV3YTU2dC03YmE4NjA2ZC02OTY0LTRkMGYtODZjZC0xYTg1YjRlODE5ZDQuZ2lmIn1dXSwiYXVkIjpbInVybjpzZXJ2aWNlOmZpbGUuZG93bmxvYWQiXX0.3sxg46VXv-OdoXNnAorAvAPR2vx-Mw2Yn3wtNpvZx_o
Celestia's slacking again!
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If memory serves, there’s a Skyline Chili near Trotcon. Coincindence?
I think not.
(There’s also a Bag of Nails, which could be a less-pleasant experience)
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I can only imagine . . . and for the sake of everyone, it’s best it stays that way
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I wouldn’t be surprised if that was Exxon, I vaguely remember having heard whispered tales of such a promotion in the States. Never seen one, either.
Sunoco had a thing for a while where you could put a bumper sticker on and win prizes, and the stickers were free, so being a normal adult I of course grabbed a bunch and stuck them on whatever. Car, truck, lawnmower, toolbox, fridge, anything I thought might be better with a Sunoco sticker. And for some years, I did see a number of cars with that sticker on them, so I guess I wasn’t the only one so minded.
Just today we had a minivan in that had a sticker of a cat pointing at its food bowl, and the cat was on the body of the van, while the food bowl was on the fuel door. Should have taken a picture--it amused me.
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Eh, close enough.
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You’re welcome!
(holy long URL Batman)
I’m sure it’s just because of the timing of the photos, but sure looks like your Mustang caught air going into the station.
I know, right?
Now that you've pointed it out, I can't unsee that. The GIF is significantly faster than the speed I was really going, so it's definitely a pacing issue.
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We don't have Exxon here though maybe it's under a different name.
The food bowl and the cat definitely sounds cute.
When I hear "Exxon" I think "Exxon Valdez oil spill". That's probably just me being Canadian though.
Consider what gas is made of, I am shocked there was never a "put a dinosaur in your tank" campaign.
And back when dinosaurs roamed the earth, model-A Fords were in style, and gasoline was less than a dime a gallon; a child asked their mother why a pony was on a sign.
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Exxon was Esso (S.O. for Standard Oil) in the USA until 1972, but continues to use the Esso name in most markets outside the USA.
You mean like this?
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Thanks, that's really neat! TIL n_n
Already got a notification (though with how busy I am at the moment, I'm not sure when I'll get to the story), but thanks for the boost and the extra information. :)