OP-ED: Has Trad-Pub Just Become a Vanity Press? · 9:28pm Mar 11th, 2021
So this question was posed and tossed around the other day in a writing chat after I came out with this week’s Being a Better Writer post (Working with Trad-Pub). Initially launched because someone had asked me if I was going to discuss Vanity Presses in conjunction with Trad-Pub, it later came back up because while the two are still different and separate, that barrier between the two has, from my perspective, shrunk quite a bit.
But before we get into this observation and musing, I do have one bit of news to share. The first draft of Starforge is now at 300,000 words, and about 66-70% of the way done. Step by step, day by day, the finale to the UNSEC Space Trilogy moves forward!
That’s all. Not saying anymore. So let’s talk about this odd question: Has Trad-Pub basically just become a form of Vanity Press? Well … yes? And also no. Vanity Press itself is on the way out, thankfully, due to the changing conditions of the publishing industry (independent authors helped, but print-on-demand is the real heavy hitter), but I’m getting ahead of myself. What is a Vanity Press, for those of you that don’t know?
Basically, back in the day, someone realized that of all those people submitting to the slush pile, there were a percentage of them with lots of money who didn’t have the inside connections that could have gotten them around the slush pile (this was in the days before agents or independent authors). So if they got their hands on a printing press, they could charge these people a large amount of money for their dream. They would provide no editing, no advertising, no marketing, nothing. And there wouldn’t be an advance. But they would deliver completed, printed copies of that “customer’s” book! And then that customer could tell people “Look, I’ve published a book!” which for many of them, was all they wanted to do.
And sure, they might promote the chance of fame and fortune, with a constant reminder that “Hey, that end is on you.” Might be just a little predatory, especially if they’re convincing people to take out loans to meet their printing costs, but that’s the cost of “business,” right?
Yeah, you can see where this is going, as well as why Vanity Press has such a negative stigma. People with a printing press taking folks money in exchange for printing copies of a book 100% as it was from the creator. Vanity Press didn’t provide editing, marketing, promotion, aid for the author (such as flying them to signings, or even setting those up) … none of it. Oh, and the person wanting the book published paid the publisher, not the other way around.
Unfortunately, Baen appears to be between a rock and a hard place. They're being "cancelled" by the media and Big Four-adjacent "official" fandom (WorldCon et al), and they're losing their midlist authors for failing to provide enough value to justify the extra time/effort/rights costs involved in Trad Pub.
So like (but not quite) a vanity press with extra steps. Maybe if/when I get a book thrown together, I'll hunt down an indie publisher to work with.