Via USA Today, Hasbro has announced their new My Little Pony: Guardians of Harmony line of toys a head of New York Toy Fair. The figures will be available for viewing at New York Toy Fair (which is occurring this weekend in New York City, on the other side of the city from Ponycon NYC)
The USA Today article goes into great detail about the new toyline, but the short of it is this: Hasbro is producing My Little Pony Action figures.