Ways to Optimize your Magento Store Using Voice Search

Voice searches are steeply rising in popularity due to the ease of navigation and availability. So if you are looking for features that would aid you in taking your UI experience to the next level then integrating Voice search in your store using custom Magento development can be a great idea.

According to statistics around 27% of users across the planet are using voice searches for looking into desired products. And with the rise in popularity of smart speakers, this number is supposed to increase exponentially in the near future. So adapting to voice search technology can be a great way to improve your UI and access higher profits.

Tips and Tricks to create an awesome voice search feature

With proper planning and strategy, one can easily create an amazing Voice search to improvise the UX of their online store. Moreover, merchants can also modify the voice search features and their function according to their business requirements with the help of a trusted Magento development company. As a result, using Voice search to gain higher profits becomes comparatively easy and effective. Below is a list of some amazing tips and tricks that one can follow to make the voice search feature of their eCommerce store more useful for their customers:

Mobile Optimisation: If you need your Magento2 store at the top of a voice search result then making it mobile-optimized is a must. As the majority of voice searches for products are done through mobile phones, hence your site will usually be accessed through mobile devices. So making your site mobile-optimized is a must.

Proper use of keywords: The proper use of keywords for voice searches is also a must to make your services and products look accessible. Usually to optimize your site to make it accessible accross voice search users using long-tail keywords becomes necessary. As the words in the voice searches tend to be longer than that in texts.

Speed Optimization: Usually people using voice searches tend to desire to find a solution fast. So to make your site voice search optimized making it fast is also a must. You can do this in a number of ways from choosing a fast JS framework for components to using lightweight UI components. One of the key tricks to have a fast loading site is to keep your theme lightweight and avoid stuffing heavy codes in the Frontend. As it increases the loading time and makes your site slower.

Google Zero Blocks: Adapting to Google Zero blocks will keep your answer at top of the Voice search result. Further, the Google Voice searches will read it out as well. This will make your site more easily available to the consumers. This, as a result, can be a great boon for your site’s traffic and popularity as well which is a gateway to attain higher sales.

Analyzing voice search customer behavior: Analysing consumer’s behavior is one of the most underrated and important aspects to make your site a perfect solution for consumers using voice searches. As with the analysis of how Voice search users react to your products and pages, you can easily get a deeper understanding of their preferences. These statistics could then be used for improvising your site according to your consumer’s requirements.

Conclusion

Voice searches are rising in popularity recently. And they hold a lot of potentials to be a user’s favorite. So if you are looking for ways to improvise your user’s experience, then using voice search optimization is a must for accessing your business’s full potential. So follow the tips and tricks mentioned above and open up the gateways to higher sales today.