HAThE
Conversion
Bureau
Ponify - Sneak Peak
Joe was awakened up bright and early next morning by the same loud, high-pitched shriek that he heard last night. Again the “No Signal” message appears on the billboard, followed by the black screen, and the horsed mask person.
“People of Earth!” again the words echoed through the city. “You have been lied to!”
“The Conversion Bureau is not what it seems. What follows was taken right from their own security cameras.”
The screen once again becomes black, before showing a large conference room, where an employee had already started giving a presentation.
“... as you can see gentlemen conversions are at an all time low,” he pointed towards a chart that showed a descending pattern.
“Even the new jeffersonian advertising could not stop the drop. But with the new Ponify plan we can not only stop the descend, but start making great profit again.”
The persons sitting at the table started talking among themselves but nothing could be heard but mumbling.
“Gentlemen!” a person standing just outside the camera’s field of view said, and the room went quiet. “What is the main goal of The Conversion Bureau?”
“To facilitate the transformation of humans into sapient equines,” one of them said.
“And?” the voice asked.
“And their integration into the Equestrian society,” another added.
“And?” the voice asked again, a little annoyed that he was not getting the answer he wanted.
“To turn a profit,” the man holding the presentation said, confident by his answer.
“Exactly!” the voice exclaimed. “And how do we turn a profit?”
“By converting people into ponies.”
“Correct. Then it is settled, proceed with Project Ponify.”
“But sir,” one of the them protested. “Think about the ethical implication.”
“Do you know what should any form of advertising do?” the voice asked.
“ To inform, persuade and influence,” he continued before anyone had time to reply.
“If the marketing department is doing their jobs, there shouldn't be a soul alive who doesn't know what we do. They are informed. All that is left for us is to persuade and influence them to sign up...”
The video ended, and the man wearing the horse mask returned.
“The Conversion Bureau is not what it seems.”
“Over the course of the next days we will be showing the world the rest of the proof.”
“We are H.A.T.E.C.B. Humans Against The Conversion Bureau, and expect to hear from us soon.”
Again the screen cut directly to the soda commercial, Joe woke up and headed into town to search for something to eat.